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Key Takeaways from Kiwoom Heroes and Baekjo Sink’s 5-Year Partnership: What Fans Can Expect in 2026

Daniel Kim Views  

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Photo: Kiwoom Heroes

[Sports Today reporter Sangpil Lee] The Kiwoom Heroes (CEO Wi Jae-min) announced on the 7th that they have signed a partnership with Baekjo Sink, the country’s market leader in stainless sink bowls, for the 2026 season.

The deal marks the fifth season of a partnership that began in 2022. Kiwoom will feature Baekjo Sink advertisements on the first- and third-base dugout walls and roofs, the infield fences and the scoreboard, while Baekjo Sink will continue as a sponsor.

Kiwoom Heroes CEO Wi Jae-min said, \”Baekjo Sink has been our partner since 2022. We’re pleased to continue this season, and after so many years together, we’ll keep pursuing joint marketing initiatives that help both organizations grow.\”

Baekjo Sink CEO Lee Jong-wook said, \”We are honored to share a five-year journey of success with the Kiwoom Heroes. Like the players’ passion on the field, we are committed to developing innovative products that improve customers’ quality of life and deliver satisfaction comparable to the joy of victory.\”

This season, Baekjo Sink plans to maximize the partnership’s impact through a variety of fan-focused activities at Gocheok Sky Dome, including on-site events and social media promotions.

[Sports Today reporter Sangpil Lee sports@stoo.com]
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Daniel Kim
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