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(The CEN News / Reporter Lee Seung-chae) The Korea Performance & Tourism Association is recruiting participants for the 2026 K‑Culture & Performance Global Marketing Professional Training Academy, a program designed to boost the global competitiveness of K‑culture and live performance.
Aimed at professionals working in performance tourism—staff from organizations, companies, and institutions—the academy delivers hands-on training led by seasoned practitioners. Expect field-driven instruction, on-site visits, and interactive workshops that build practical skills you can apply right away.
This year’s program runs in three cohorts: June, August, and October. Each cohort will accept up to 30 participants. Applications for the first cohort are open through the 22nd, and selected applicants will be announced on the 28th.
The first cohort takes place June 10–12 at Seoul Cyber University. The full program is completely free, and participants who meet the completion requirements will receive a certificate.
Photo: Korea Performance & Tourism Association
(The CEN News) Reporter Lee Seung-chae, press@mhns.co.k











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