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Paco Tops Non-Drama Star Rankings: What Makes Him So Popular in Korea?

Daniel Kim Views  

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Photo: MBC Every1’s ‘Welcome, It’s My First Time in Korea?’

[Sports Today reporter Song Oh-jung] Paco, a cast member on MBC Every1’s ‘Welcome, It’s My First Time in Korea?,’ topped the non-drama guest buzz rankings.

Good Data Corporation’s FUNdex ranked Paco No. 1 in the TV–OTT combined non-drama guest buzz rankings for the third week of March.

Paco, who sells Eiffel Tower keychains in France, has earned a reputation among Korean viewers for his warmth and cheerful demeanor. Netizens were struck by how genuinely happy he appeared while experiencing Korea for the first time on the program.

The result marks the first time a cast member from ‘Welcome, It’s My First Time in Korea?’ reached No. 1 in the buzz rankings since 2017. The series, which returned to air after about six months, also notched its best performance since January 2019.

Park Bo-gum placed second with tvN’s ‘Bogum Magical.’ He has consistently remained in the top 10 since the program began airing.

Third place went to Kian84 of MBC’s ‘I Live Alone.’ Jang Hang-jun and Yoo Hae-jin, who appeared on MBC’s ‘Sohn Seok-hee’s Questions 4,’ took fourth and fifth, respectively. That means Park Ji-hoon, Jang Hang-jun and Yoo Hae-jin—the three leads of the film ‘The Man Who Lives With the King’—are all among the top five in guest buzz.

Sixth and seventh places went to Choi Hyun-wook of tvN’s ‘After School with Teacher Taeri’ and Ito Junji of ‘I Live Alone,’ respectively, while Yoo Jae-suk of MBC’s ‘How Do You Play?’ ranked eighth. HAON of Mnet’s ‘Show Me the Money 12’ placed ninth, marking the first time a cast member from that show has reached the top 10. Rounding out the top 10, Kim Poong of JTBC’s ‘Please Take Care of My Refrigerator since 2014’ came in tenth.

Good Data Corporation compiled the third-week-of-March rankings from non-drama TV programs and OTT original non-drama content that aired, were released, or were scheduled between March 16 and March 22, 2026, and included each program’s cast and guests in the analysis.

[Sports Today reporter Song Oh-jung ent@stoo.com]
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Daniel Kim
content@tenbizt.com

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