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Discover Active Wellness: aespa’s Ningning Unveils Trendy PrimaLoft Jackets for 2026 SS

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Discovery Expedition Unveils ‘Active Wellness’ Brand Direction Featuring the ‘PrimaLoft Padded Jacket’ and More

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Discovery Expedition has tapped NingNing from K-pop sensation aespa as their fresh-faced brand ambassador. /F&F

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[The Fact | Lifestyle Editor] F&F’s Discovery Expedition is kicking off its 2026 Spring/Summer campaign with a bang, announcing on February 10th that they’ve snagged NingNing as their latest brand ambassador.

This savvy move signals Discovery’s evolution from purely outdoor gear to a broader ‘Active Wellness’ ethos. They’re positioning themselves as the go-to brand for fashion-forward consumers who crave a vibrant, health-conscious lifestyle.

The new collection, modeled by the effortlessly cool NingNing, spotlights ultra-light, high-performance padded jackets and windbreakers that nail both function and flair.

The star of the show? The ‘PrimaLoft Padded Jacket.’ This bad boy is packed with top-tier PrimaLoft insulation, making it feather-light yet a powerhouse against water and moisture. It’s a game-changer that keeps you toasty even when wet and dries in a flash. The semi-overfit design in windproof, water-repellent stretch fabric is a stroke of genius, and the two-way zipper lets you switch up your look on the fly.

For the ladies, the ‘Vertex 2L Crop Jacket’ is where it’s at. Rocking Discovery’s own 2L Vertex fabric, it’s a breath of fresh air with killer wind resistance and UV protection. The trendy cropped silhouette and adjustable hem mean you can nail that perfect fit, no matter your shape.

Fitness fanatics, meet your new BFF: the ‘PERTEX Running Windbreaker.’ This little number uses PERTEX ripstop fabric that’s tough as nails but light as a feather. With smart ventilation on the back and handy zippered pockets, it’s ready for whatever workout you throw at it.

Can’t wait to see more? Catch NingNing in action in the campaign video on Discovery’s YouTube and Insta. And if you’re itching to get your hands on these must-haves, they’re up for grabs in stores and online now.

A Discovery Expedition spokesperson dished, “Teaming up with NingNing lets us showcase what ‘Active Wellness’ really means to Discovery. We’re all about blending performance with style, creating looks that transition seamlessly from your morning run to brunch with the squad.”

culture@tf.co.kr

Daniel Kim
content@tenbizt.com

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