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Discover Active Wellness: How Aespa’s Ningning is Redefining Outdoor Fashion for SS Season

Daniel Kim Views  

    F&F provided
  F&F provided

| Seoul – Cosmopolitan’s Fashion Correspondent | F&F’s ‘Discovery Expedition’ is making waves in the fashion world by naming Aespa’s ‘Ningning’ as their fresh-faced brand ambassador, kicking off an exciting SS season campaign on the 10th.

Discovery is set to redefine itself as the go-to brand for the wellness-conscious urbanite. Moving beyond traditional outdoor gear, they’re embracing an ‘Active Wellness’ ethos that speaks to those who seamlessly blend health and style in their daily lives.

Ningning’s SS campaign photos are a feast for the eyes, showcasing must-have pieces that marry form and function. Think featherlight padded jackets and windbreakers that don’t skimp on style or practicality.

The star of the show? The ‘PrimaLoft Padded Jacket’. This little number is packed with high-tech PrimaLoft insulation, making it a lightweight dream that laughs in the face of water and moisture. It’s the jacket that keeps you toasty even when wet, dries in a flash, and sports a chic semi-overfit design with stretch fabric that’s both windproof and water-repellent. Plus, the two-way zipper lets you switch up your look on the fly.

For the ladies, the ‘Vertex 2L Crop Jacket’ is a game-changer. Crafted with Discovery’s own 2L Vertex fabric, it’s a powerhouse of moisture-wicking, windproofing, and UV protection. This trendy oversized crop jacket comes with an adjustable hem, so you can nail that perfect fit every time.

Calling all runners! The ‘PERTEX Running Windbreaker’ is your new best friend for those high-intensity workouts. Made with ultra-light, tough-as-nails PERTEX ripstop fabric, it features clever back ventilation to keep you cool and dry. With a drawstring hem and zippered pockets, it’s as practical as it is stylish.

A Discovery spokesperson dished, “Teaming up with Aespa’s Ningning lets us really showcase what Active Wellness is all about. We’re all about blending functionality with killer style, creating urban-chic looks that transition seamlessly from your morning run to your coffee date.”

Daniel Kim
content@tenbizt.com

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