{"id":262768,"date":"2026-05-31T01:11:52","date_gmt":"2026-05-30T16:11:52","guid":{"rendered":"https:\/\/tenbizt.com\/en\/news\/uncategorized\/2026\/05\/31\/samsungs-chairman-issues-rare-apology-amid-major-strike-threat\/"},"modified":"2026-05-31T01:11:54","modified_gmt":"2026-05-30T16:11:54","slug":"samsungs-chairman-issues-rare-apology-amid-major-strike-threat","status":"publish","type":"post","link":"https:\/\/tenbizt.com\/en\/news\/social\/2026\/05\/31\/samsungs-chairman-issues-rare-apology-amid-major-strike-threat\/","title":{"rendered":"Samsung’s Chairman Issues Rare Apology Amid Major Strike Threat"},"content":{"rendered":"
Translation result<\/p>\n
\n
Appealed to the union amid a looming companywide strike…accepted responsibility, saying the fault is his<\/p>\n
Six years after apologizing for no\u2011union management…spearheaded a dramatic agreement<\/p>\n
Challenges remain, including institutionalizing advanced labor\u2011management relations…cooperative management appears promising<\/p>\n<\/div>\n
[Asia Times=Reporter Park Si\u2011ha] \u201cI will take the brunt of the fierce storm and accept full responsibility.\u201d<\/p>\n\n Samsung Electronics Chairman Lee Jae\u2011yong appealed for the union\u2019s support on the 16th and issued a public apology for causing concern over internal issues. (Photo=Yonhap News Agency) \n <\/figcaption><\/figure>\n
With just days before a planned companywide strike, Samsung Electronics Chairman Lee Jae\u2011yong publicly bowed and apologized. He apologized three times and said, \u201cSamsung is one body, one family.\u201d Even as criticism of the Samsung Electronics union intensified, Lee stepped forward and took responsibility personally.<\/p>\n
<\/p>\n
Business leaders saw the moment as a symbolic break with the past. Once synonymous with no\u2011union management, Samsung has entered a phase in which its chair talks directly about harmony and coexistence with labor. Some observers say this demonstrates that the \u201cNew Samsung\u201d Lee has promoted has passed a real test.<\/p>\n
<\/p>\n
\u201cFrom now on, the phrase \u2018no\u2011union management\u2019 will not be used at Samsung.\u201d<\/p>\n
<\/p>\n
In May 2020, Lee publicly declared an end to Samsung\u2019s no\u2011union management policy. At the time, many inside and outside the corporate world were skeptical. The prevailing view was that decades of entrenched corporate culture and labor practices could not be reversed overnight.<\/p>\n
<\/p>\n
For years, Samsung built its global leadership by prioritizing efficiency, speed, and a no\u2011defect mindset. A top\u2011down approach dominated crisis response and organizational control. When controversies grew, Samsung\u2019s crisis playbook was to limit exposure and resolve issues quickly.<\/p>\n
<\/p>\n
But Samsung\u2019s response to the threatened strike was clearly different. The company signaled a shift by treating the union as a negotiating partner rather than an entity to be managed or controlled. The business community interprets this as the opening salvo of a broader cultural change within Samsung.<\/p>\n
<\/p>\n
Lee reportedly monitored the negotiations in real time. Even after government mediation failed and emergency arbitration was mentioned, he pushed for dialogue and compromise. Many point to his direct leadership during the talks as the most visible change.<\/p>\n
<\/p>\n
It was highly unusual, observers say, for the company\u2019s top executive to respond directly to the union\u2019s demand that \u201cthe real boss come out.\u201d His message\u2014\u201cwe are one body, one family\u201d\u2014would have been unimaginable at Samsung in earlier eras.<\/p>\n
<\/p>\n
The negotiation process produced other uncommon developments. Management agreed to formalize a special semiconductor performance bonus and ease some caps, while the union scaled back certain demands. They also agreed to drop the civil and criminal cases that were filed during the strike period, helping to defuse the conflict.<\/p>\n
<\/p>\n
Lee\u2019s long\u2011emphasized themes\u2014\u201ccoexistence,\u201d \u201cwalking together,\u201d and \u201csocial responsibility\u201d\u2014became sharper through this process. Although Samsung rose to the top by pursuing an \u201cunbeatable gap\u201d and a \u201cfirst\u2011place DNA,\u201d its vertical hierarchy and rigid communication channels remained persistent legacies.<\/p>\n
<\/p>\n
Lee has been pushing for this structural change for years. Analysts say the strike threat revealed the direction of the New Samsung: not just averting a walkout, but signaling a shift from a \u201cno\u2011union Samsung\u201d to a \u201ccooperative Samsung.\u201d<\/p>\n
<\/p>\n
Significant challenges remain. Tensions between unions, disputes over the performance\u2011pay system, and pay imbalances across divisions surfaced during the dispute and still need resolution. As a semiconductor supercycle approaches, Samsung must both bolster its technological edge and entrench mature labor\u2011management relations.<\/p>\n
<\/p>\n
Nevertheless, the business community views the agreement as a meaningful turning point. Samsung appears to be moving from \u201cenduring\u201d to \u201cengaging in dialogue,\u201d and from \u201cno\u2011union management\u201d to \u201ccooperative management.\u201d The New Samsung Lee has advocated has charted a clearer course amid the strike crisis.<\/p>\n","protected":false},"excerpt":{"rendered":"
Samsung’s Lee Jae-Yong admits management mistakes and seeks union cooperation ahead of a looming general strike.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_thumbnail_url":"https:\/\/cdn-union.tenbizt.com\/contents\/crawler-dev\/thumbnail\/2026\/05\/CP-2024-0002\/thumb-d6b48a26-1aff-4202-90b1-6b2980ed6dbe.jpg","footnotes":""},"categories":[278100],"tags":[],"class_list":["post-262768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social"],"yoast_head":"\n
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