{"id":262015,"date":"2026-05-26T01:54:05","date_gmt":"2026-05-25T16:54:05","guid":{"rendered":"https:\/\/tenbizt.com\/en\/news\/uncategorized\/2026\/05\/26\/starbucks-korea-scandal-ceo-apologizes-after-outrageous-marketing-blunder\/"},"modified":"2026-05-26T01:54:05","modified_gmt":"2026-05-25T16:54:05","slug":"starbucks-korea-scandal-ceo-apologizes-after-outrageous-marketing-blunder","status":"publish","type":"post","link":"https:\/\/tenbizt.com\/en\/news\/social\/2026\/05\/26\/starbucks-korea-scandal-ceo-apologizes-after-outrageous-marketing-blunder\/","title":{"rendered":"Starbucks Korea Scandal: CEO Apologizes After Outrageous Marketing Blunder"},"content":{"rendered":"<p>Translation result<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/cdn-union.tenbizt.com\/contents\/crawler-dev\/image\/2026\/05\/CP-2022-0013\/image-e71df508-8974-4615-a87d-7409fb3180dc.jpeg\" alt=\"\uc815\uc6a9\uc9c4\" \uc2e0\uc138\uacc4\uadf8\ub8f9 \ud68c\uc7a5\uc774 \uc9c0\ub09c 4\uc6d429\uc77c \uc624\ud6c4 \uc11c\uc6b8 \uc1a1\ud30c\uad6c \uc7a0\uc2e4 \ub86f\ub370\ucf58\uc11c\ud2b8\ud640\uc5d0\uc11c \uc5f4\ub9b0 \ubd80\uc778 \ud55c\uc9c0\ud76c\uc528\uc758 \ub370\ubdd4 \uc568\ubc94 \ubc1c\ub9e4 \ucf58\uc11c\ud2b8\uc5d0 \ucc38\uc11d\ud574 \uc790\ub9ac\ub97c \uc774\ub3d9\ud558\uace0 \uc788\ub2e4. \uc0ac\uc9c4=\"\ub274\uc2dc\uc2a4\">Chung Yong-jin, chairman of the Shinsegae Group, will issue a public apology over Starbucks Korea\u2019s controversy for allegedly disparaging the May 18 Democratic Movement.<\/p>\n<p>On the 26th, he is expected to release a public apology addressing Starbucks Korea\u2019s \u201cTank Day\u201d promotion and to announce the findings of a group-wide fact-finding investigation.<\/p>\n<p>Earlier, Starbucks ran a promotion selling tumblers the day before the May 18 anniversary and used the promotional label \u201cTank Day,\u201d triggering public outrage. The event page also used the phrase \ucc45\uc0c1\uc5d0 \ud0c1! (literally, \u201cThud on the desk!\u201d). Critics said the campaign demeaned the May 18 Democratic Movement and the torture-related death of Park Jong-chul.<\/p>\n<p>Starbucks immediately suspended the promotion and issued an initial apology. Chung dismissed Son Jeong-hyun, CEO of SCK Company, and other executives deemed responsible. On the 19th, Starbucks issued a public apology, calling the marketing \u201cinappropriate and unacceptable.\u201d<\/p>\n<p>Public criticism of Starbucks has intensified. On the 18th, President Lee Jae-myung wrote on social media, \u201cI am outraged by the inhuman, grotesque actions of profiteers who deny the Korean community, basic human rights, and the values of democracy.\u201d Jeong Won-o, the Democratic Party\u2019s candidate for Seoul mayor, also banned the use of Starbucks within his campaign and implemented other strict measures.<\/p>\n<h3>Other news related to this article<\/h3>\n<ul>\n<li><span>Only the chosen rich use it\u2026 the world of a card with a 7,000,000 KRW (approximately 5,250 USD) annual fee<\/span><\/li>\n<li><span>U.S., Iran reach principled agreement to open the Strait of Hormuz and dispose of Iran&#8217;s enriched uranium<\/span><\/li>\n<li><span>Oh Se-hoon, President, Jeong Won-o: stop attacking Starbucks<\/span><\/li>\n<li><span>Police book Chung Yong-jin, chairman of Shinsegae Group, as a suspect in alleged May 18 insult case<\/span><\/li>\n<li><span>Musinsa CEO Cho Man-ho visits the Park Jong-chul Center and apologizes again for a controversy from seven years ago<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Shinsegae Group&#8217;s CEO Jung Yong-jin will apologize for Starbucks Korea&#8217;s &#8216;Tank Day&#8217; controversy related to the Gwangju Democratization Movement.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_thumbnail_url":"https:\/\/cdn-union.tenbizt.com\/contents\/crawler-dev\/thumbnail\/2026\/05\/CP-2022-0013\/thumb-e20253aa-62d1-4c83-9e18-8a0793a54e3d.jpg","footnotes":""},"categories":[278100],"tags":[],"class_list":["post-262015","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Starbucks Korea Scandal: CEO Apologizes After Outrageous Marketing Blunder<\/title>\n<meta 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