{"id":256801,"date":"2026-04-10T22:00:06","date_gmt":"2026-04-10T13:00:06","guid":{"rendered":"https:\/\/tenbizt.com\/en\/news\/uncategorized\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/"},"modified":"2026-04-15T16:52:57","modified_gmt":"2026-04-15T07:52:57","slug":"unlock-skin-s-potential-visit-sulwhasoo","status":"publish","type":"post","link":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/","title":{"rendered":"Unlock Your Skin’s Potential: Visit Sulwhasoo’s Exclusive ‘Yoon Essence’ Popup for Personalized Beauty Insights"},"content":{"rendered":"
\" 
  \u25b2   From the 10th through the 19th, Sulwhasoo will host the Yoonbit Reserve pop-up for its Yoonjo Essence at The Crown in Lotte Avenuel Jamsil. \u00a9 Amorepacific<\/figcaption><\/figure>\n


Global luxury beauty brand Sulwhasoo is presenting Yoonbit Reserve, a pop-up experience that invites visitors to discover the brand\u2019s unrivaled ginseng expertise and cutting-edge skincare technology through all five senses.<\/p>\n

The pop-up runs from the 10th through the 19th at The Crown in Lotte Avenuel Jamsil.<\/p>\n

The concept of \u201cReserve\u201d celebrates a space that curates and preserves the finest, time-honored values\u2014those achieved through patience and meticulous care.<\/p>\n

At this event, Sulwhasoo will highlight the core of its proprietary ingredients and anti-aging innovations, developed through a 500-hour ginseng maturation process.<\/p>\n

The experience is framed as a Yoonbit journey designed to let visitors feel the brand philosophy in a multi-sensory way.<\/p>\n

First, the Yoonbit Curation Zone offers advanced skin diagnostics to reveal each visitor\u2019s personal Yoonbit index and recommend perfectly tailored products.<\/p>\n

Next, the Yoonbit Core Zone immerses guests in Sulwhasoo\u2019s unique technology with visualized spheres that demonstrate how the brand targets five key signs of aging at once.<\/p>\n

The Yoonbit Cellar Zone dives into the creation of the signature ingredient Limpanax\u2014born from a patient, 500-hour maturation\u2014underscoring the brand\u2019s authenticity and craftsmanship.<\/p>\n

Finally, the Yoonbit Experience Zone lets visitors try the flagship anti-aging Yoonjo Essence and the new Yoonjo Eye Serum, so they can see and feel firmer, more radiant skin from every angle.<\/p>\n

After opening at Lotte Avenuel Jamsil, Sulwhasoo will take the Yoonjo Relay Pop-up to major department stores nationwide: Hyundai Department Store Mokdong on May 4, Lotte Department Store Incheon on May 14, Shinsegae Department Store Centum City on May 19, and Daegu on May 28.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Sulwhasoo’s pop-up store ‘Yoonbit Reserve’ showcases its unique ginseng science and technology from October 10 to 19 at Lotte Avenue.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_thumbnail_url":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg","footnotes":""},"categories":[278094],"tags":[],"class_list":["post-256801","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty"],"yoast_head":"\nUnlock Your Skin's Potential: Visit Sulwhasoo's Exclusive 'Yoon Essence' Popup for Personalized Beauty Insights<\/title>\n<meta name=\"description\" content=\"Sulwhasoo's pop-up store 'Yoonbit Reserve' showcases its unique ginseng science and technology from October 10 to 19 at Lotte Avenue.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unlock Your Skin's Potential: Visit Sulwhasoo's Exclusive 'Yoon Essence' Popup for Personalized Beauty Insights\" \/>\n<meta property=\"og:description\" content=\"Sulwhasoo's pop-up store 'Yoonbit Reserve' showcases its unique ginseng science and technology from October 10 to 19 at Lotte Avenue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/\" \/>\n<meta property=\"og:site_name\" content=\"nonhyeon-ilbo\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-10T13:00:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-15T07:52:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenbizt.com\/en\/wp-content\/uploads\/2026\/04\/CP-2023-0357-36455291_thumb.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1397\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\uac1c\ubc1c\uae30\ud68d\ud300\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/\"},\"author\":{\"name\":\"\uac1c\ubc1c\uae30\ud68d\ud300\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3\"},\"headline\":\"Unlock Your Skin’s Potential: Visit Sulwhasoo’s Exclusive ‘Yoon Essence’ Popup for Personalized Beauty Insights\",\"datePublished\":\"2026-04-10T13:00:06+00:00\",\"dateModified\":\"2026-04-15T07:52:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/\"},\"wordCount\":304,\"publisher\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg\",\"articleSection\":[\"Beauty\"],\"inLanguage\":\"ko-KR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/\",\"url\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/\",\"name\":\"Unlock Your Skin's Potential: Visit Sulwhasoo's Exclusive 'Yoon Essence' Popup for Personalized Beauty Insights\",\"isPartOf\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg\",\"datePublished\":\"2026-04-10T13:00:06+00:00\",\"dateModified\":\"2026-04-15T07:52:57+00:00\",\"description\":\"Sulwhasoo's pop-up store 'Yoonbit Reserve' showcases its unique ginseng science and technology from October 10 to 19 at Lotte Avenue.\",\"breadcrumb\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#breadcrumb\"},\"inLanguage\":\"ko-KR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#primaryimage\",\"url\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg\",\"contentUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\ud648\",\"item\":\"https:\/\/tenbizt.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Beauty\",\"item\":\"https:\/\/tenbizt.com\/en\/news\/category\/beauty\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Unlock Your Skin’s Potential: Visit Sulwhasoo’s Exclusive ‘Yoon Essence’ Popup for Personalized Beauty Insights\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tenbizt.com\/en\/#website\",\"url\":\"https:\/\/tenbizt.com\/en\/\",\"name\":\"nonhyeon-ilbo\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\"},\"alternateName\":\"nonhyeon-ilbo\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tenbizt.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ko-KR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\",\"name\":\"nonhyeon-ilbo\",\"alternateName\":\"nonhyeon-ilbo\",\"url\":\"https:\/\/tenbizt.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg\",\"contentUrl\":\"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg\",\"width\":696,\"height\":696,\"caption\":\"nonhyeon-ilbo\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3\",\"name\":\"\uac1c\ubc1c\uae30\ud68d\ud300\",\"url\":\"https:\/\/tenbizt.com\/en\/news\/author\/fastmaster\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Unlock Your Skin's Potential: Visit Sulwhasoo's Exclusive 'Yoon Essence' Popup for Personalized Beauty Insights","description":"Sulwhasoo's pop-up store 'Yoonbit Reserve' showcases its unique ginseng science and technology from October 10 to 19 at Lotte Avenue.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/","og_locale":"ko_KR","og_type":"article","og_title":"Unlock Your Skin's Potential: Visit Sulwhasoo's Exclusive 'Yoon Essence' Popup for Personalized Beauty Insights","og_description":"Sulwhasoo's pop-up store 'Yoonbit Reserve' showcases its unique ginseng science and technology from October 10 to 19 at Lotte Avenue.","og_url":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/","og_site_name":"nonhyeon-ilbo","article_published_time":"2026-04-10T13:00:06+00:00","article_modified_time":"2026-04-15T07:52:57+00:00","og_image":[{"width":1397,"height":800,"url":"https:\/\/tenbizt.com\/en\/wp-content\/uploads\/2026\/04\/CP-2023-0357-36455291_thumb.jpg","type":"image\/jpeg"}],"author":"\uac1c\ubc1c\uae30\ud68d\ud300","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#article","isPartOf":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/"},"author":{"name":"\uac1c\ubc1c\uae30\ud68d\ud300","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3"},"headline":"Unlock Your Skin’s Potential: Visit Sulwhasoo’s Exclusive ‘Yoon Essence’ Popup for Personalized Beauty Insights","datePublished":"2026-04-10T13:00:06+00:00","dateModified":"2026-04-15T07:52:57+00:00","mainEntityOfPage":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/"},"wordCount":304,"publisher":{"@id":"https:\/\/tenbizt.com\/en\/#organization"},"image":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#primaryimage"},"thumbnailUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg","articleSection":["Beauty"],"inLanguage":"ko-KR"},{"@type":"WebPage","@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/","url":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/","name":"Unlock Your Skin's Potential: Visit Sulwhasoo's Exclusive 'Yoon Essence' Popup for Personalized Beauty Insights","isPartOf":{"@id":"https:\/\/tenbizt.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#primaryimage"},"image":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#primaryimage"},"thumbnailUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg","datePublished":"2026-04-10T13:00:06+00:00","dateModified":"2026-04-15T07:52:57+00:00","description":"Sulwhasoo's pop-up store 'Yoonbit Reserve' showcases its unique ginseng science and technology from October 10 to 19 at Lotte Avenue.","breadcrumb":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#breadcrumb"},"inLanguage":"ko-KR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/"]}]},{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#primaryimage","url":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg","contentUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0357\/image-6b661842-c7dc-4eb1-9436-0a06ab2aa8b8.jpeg"},{"@type":"BreadcrumbList","@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/04\/10\/unlock-skin-s-potential-visit-sulwhasoo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\ud648","item":"https:\/\/tenbizt.com\/en\/"},{"@type":"ListItem","position":2,"name":"Beauty","item":"https:\/\/tenbizt.com\/en\/news\/category\/beauty\/"},{"@type":"ListItem","position":3,"name":"Unlock Your Skin’s Potential: Visit Sulwhasoo’s Exclusive ‘Yoon Essence’ Popup for Personalized Beauty Insights"}]},{"@type":"WebSite","@id":"https:\/\/tenbizt.com\/en\/#website","url":"https:\/\/tenbizt.com\/en\/","name":"nonhyeon-ilbo","description":"","publisher":{"@id":"https:\/\/tenbizt.com\/en\/#organization"},"alternateName":"nonhyeon-ilbo","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tenbizt.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ko-KR"},{"@type":"Organization","@id":"https:\/\/tenbizt.com\/en\/#organization","name":"nonhyeon-ilbo","alternateName":"nonhyeon-ilbo","url":"https:\/\/tenbizt.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg","contentUrl":"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg","width":696,"height":696,"caption":"nonhyeon-ilbo"},"image":{"@id":"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3","name":"\uac1c\ubc1c\uae30\ud68d\ud300","url":"https:\/\/tenbizt.com\/en\/news\/author\/fastmaster\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts\/256801"}],"collection":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/comments?post=256801"}],"version-history":[{"count":0,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts\/256801\/revisions"}],"wp:attachment":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/media?parent=256801"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/categories?post=256801"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/tags?post=256801"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}