{"id":254915,"date":"2026-04-02T04:11:05","date_gmt":"2026-04-01T19:11:05","guid":{"rendered":"https:\/\/tenbizt.com\/en\/news\/uncategorized\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/"},"modified":"2026-04-15T16:43:47","modified_gmt":"2026-04-15T07:43:47","slug":"volvo-ex90-launch-premium-electric-suv","status":"publish","type":"post","link":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/","title":{"rendered":"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!"},"content":{"rendered":"

Translation result <\/p>\n

Starts at about 106.2 million KRW (approximately $79,650), cheaper than a PHEV\u2026 brand aims for 30,000 annual sales<\/h2>\n

Volvo Cars Korea officially launched the electric flagship SUV EX90 on April 1 in South Korea. The EX90 is priced from about 106.2 million KRW (approximately $79,650), roughly 10 million KRW (approximately $7,500) less than the plug-in hybrid lead version of the previous flagship, the XC90. Volvo Cars Korea says it intends to leverage the EX90\u2019s competitive features and strong value proposition to lead the domestic premium EV market.<\/p>\n

\u25c6 680 hp peak power\u2026 106 kWh battery delivers up to 625 km (\u2248 388 miles) WLTP range<\/strong><\/p>\n

\" 
  Volvo EX90. \/ Volvo Cars Korea<\/figcaption><\/figure>\n

The powertrain pairs CATL\u2019s 106 kWh NCM battery with a next-generation twin-motor setup. Thanks to an 800V architecture, the EX90 can recharge from 10% to 80% in about 22 minutes on up to 350 kW fast charging. Volvo cites a WLTP range of up to 625 km (about 388 miles); domestic certification is pending. The top Twin Motor Performance trim produces 680 hp and 92.8 kg\u00b7m of torque (\u2248 672 lb-ft) and accelerates from 0\u2013100 km\/h (0\u201362 mph) in 4.2 seconds.<\/p>\n

Safety systems include five cameras, five radars and 12 ultrasonic sensors for exterior monitoring, plus driver monitoring and in-cabin passenger detection. Battery protection features thermal-runaway detection sensors and a pyrotechnic fuse that severs electrical connections if needed. Volvo also strengthened the safety cage, increasing torsional rigidity by 50% compared with the XC90.<\/p>\n

\u25c6 Built-in Hugin Core for full SDV transition\u2026 price starts at about 106.2 million KRW (approximately $79,650)<\/strong><\/p>\n

\" 
  Interior of the Volvo EX90. \/ Kwon Hyuk-jae, PD<\/figcaption><\/figure>\n

The EX90 ships with Volvo\u2019s in-house Hugin Core, a centralized computer that manages vehicle control in a software-defined vehicle (SDV) architecture. That enables over-the-air updates for infotainment and driving features. The Korea-market launch model comes standard with the T-map infotainment service and the Naver Whale browser.<\/p>\n

Volvo will offer three trims based on options and powertrain. Seven-seat pricing starts at: Twin Motor Plus \u2014 about 106.2 million KRW (approximately $79,650); Twin Motor Ultra \u2014 about 116.2 million KRW (approximately $87,150); and Twin Motor Performance Ultra \u2014 about 121.2 million KRW (approximately $90,900). For roughly 2.0 million KRW (approximately $1,500) more, the Ultra trim can be specified as a six-seat layout with independent second-row seats. Ultra equipment includes a Bowers & Wilkins sound system and a two-chamber air suspension as standard.<\/p>\n

Volvo Cars Korea said it will \u201csell the EX90 at the most affordable price globally,\u201d stressing that the model offers premium features at prices comparable to Volvo\u2019s and competitors\u2019 internal-combustion models.<\/p>\n

\u25c6 Lee Yun-mo, CEO: \u201cBuild segment-leading EVs to expand sales\u201d<\/strong><\/p>\n

\" 
  Eric Saeberinson, Volvo Cars CCO, and Lee Yun-mo, CEO of Volvo Cars Korea, pose for a photo with the EX90. \/ Kwon Hyuk-jae, PD<\/figcaption><\/figure>\n

Asked about Volvo Cars Korea\u2019s strategy, CEO Lee Yun-mo said the company found it difficult to top sales in the internal-combustion segment against established German premium brands. \u201cIn the electric-vehicle market, though, we plan to lead each segment with highly competitive, well-equipped models,\u201d he said. He added that annual sales had stalled around 15,000 units over the past two years and that Volvo aims to scale to 30,000 units annually as soon as possible, targeting more than a 10% share of the premium EV market.<\/p>\n

Volvo Cars Korea opened EX90 preorders on March 24 and plans to begin customer deliveries in earnest in the third to fourth quarter after certification is complete. The company also plans to launch an electric flagship sedan, the ES90, in the second half of the year.<\/p>\n","protected":false},"excerpt":{"rendered":"

Volvo launches the EX90 electric SUV in Korea, priced at 106.2 million KRW, aiming for 30,000 annual sales in the premium EV market.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_thumbnail_url":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg","footnotes":""},"categories":[278099],"tags":[],"class_list":["post-254915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobility"],"yoast_head":"\nVolvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!<\/title>\n<meta name=\"description\" content=\"Volvo launches the EX90 electric SUV in Korea, priced at 106.2 million KRW, aiming for 30,000 annual sales in the premium EV market.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!\" \/>\n<meta property=\"og:description\" content=\"Volvo launches the EX90 electric SUV in Korea, priced at 106.2 million KRW, aiming for 30,000 annual sales in the premium EV market.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/\" \/>\n<meta property=\"og:site_name\" content=\"nonhyeon-ilbo\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-01T19:11:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-15T07:43:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenbizt.com\/en\/wp-content\/uploads\/2026\/04\/CP-2023-0093-36063968_thumb.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1420\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\uac1c\ubc1c\uae30\ud68d\ud300\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/\"},\"author\":{\"name\":\"\uac1c\ubc1c\uae30\ud68d\ud300\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3\"},\"headline\":\"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!\",\"datePublished\":\"2026-04-01T19:11:05+00:00\",\"dateModified\":\"2026-04-15T07:43:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/\"},\"wordCount\":567,\"publisher\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg\",\"articleSection\":[\"Mobility\"],\"inLanguage\":\"ko-KR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/\",\"url\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/\",\"name\":\"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!\",\"isPartOf\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg\",\"datePublished\":\"2026-04-01T19:11:05+00:00\",\"dateModified\":\"2026-04-15T07:43:47+00:00\",\"description\":\"Volvo launches the EX90 electric SUV in Korea, priced at 106.2 million KRW, aiming for 30,000 annual sales in the premium EV market.\",\"breadcrumb\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#breadcrumb\"},\"inLanguage\":\"ko-KR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#primaryimage\",\"url\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg\",\"contentUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\ud648\",\"item\":\"https:\/\/tenbizt.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mobility\",\"item\":\"https:\/\/tenbizt.com\/en\/news\/category\/mobility\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tenbizt.com\/en\/#website\",\"url\":\"https:\/\/tenbizt.com\/en\/\",\"name\":\"nonhyeon-ilbo\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\"},\"alternateName\":\"nonhyeon-ilbo\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tenbizt.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ko-KR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\",\"name\":\"nonhyeon-ilbo\",\"alternateName\":\"nonhyeon-ilbo\",\"url\":\"https:\/\/tenbizt.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg\",\"contentUrl\":\"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg\",\"width\":696,\"height\":696,\"caption\":\"nonhyeon-ilbo\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3\",\"name\":\"\uac1c\ubc1c\uae30\ud68d\ud300\",\"url\":\"https:\/\/tenbizt.com\/en\/news\/author\/fastmaster\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!","description":"Volvo launches the EX90 electric SUV in Korea, priced at 106.2 million KRW, aiming for 30,000 annual sales in the premium EV market.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/","og_locale":"ko_KR","og_type":"article","og_title":"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!","og_description":"Volvo launches the EX90 electric SUV in Korea, priced at 106.2 million KRW, aiming for 30,000 annual sales in the premium EV market.","og_url":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/","og_site_name":"nonhyeon-ilbo","article_published_time":"2026-04-01T19:11:05+00:00","article_modified_time":"2026-04-15T07:43:47+00:00","og_image":[{"width":1420,"height":800,"url":"https:\/\/tenbizt.com\/en\/wp-content\/uploads\/2026\/04\/CP-2023-0093-36063968_thumb.jpg","type":"image\/jpeg"}],"author":"\uac1c\ubc1c\uae30\ud68d\ud300","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#article","isPartOf":{"@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/"},"author":{"name":"\uac1c\ubc1c\uae30\ud68d\ud300","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3"},"headline":"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!","datePublished":"2026-04-01T19:11:05+00:00","dateModified":"2026-04-15T07:43:47+00:00","mainEntityOfPage":{"@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/"},"wordCount":567,"publisher":{"@id":"https:\/\/tenbizt.com\/en\/#organization"},"image":{"@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#primaryimage"},"thumbnailUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg","articleSection":["Mobility"],"inLanguage":"ko-KR"},{"@type":"WebPage","@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/","url":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/","name":"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!","isPartOf":{"@id":"https:\/\/tenbizt.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#primaryimage"},"image":{"@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#primaryimage"},"thumbnailUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg","datePublished":"2026-04-01T19:11:05+00:00","dateModified":"2026-04-15T07:43:47+00:00","description":"Volvo launches the EX90 electric SUV in Korea, priced at 106.2 million KRW, aiming for 30,000 annual sales in the premium EV market.","breadcrumb":{"@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#breadcrumb"},"inLanguage":"ko-KR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/"]}]},{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#primaryimage","url":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg","contentUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/04\/CP-2023-0093\/image-a53215b7-788a-46d4-8843-0cc6bde9e934.jpeg"},{"@type":"BreadcrumbList","@id":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/04\/02\/volvo-ex90-launch-premium-electric-suv\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\ud648","item":"https:\/\/tenbizt.com\/en\/"},{"@type":"ListItem","position":2,"name":"Mobility","item":"https:\/\/tenbizt.com\/en\/news\/category\/mobility\/"},{"@type":"ListItem","position":3,"name":"Volvo EX90 Launch: Premium Electric SUV Starting at Just 106 Million Won!"}]},{"@type":"WebSite","@id":"https:\/\/tenbizt.com\/en\/#website","url":"https:\/\/tenbizt.com\/en\/","name":"nonhyeon-ilbo","description":"","publisher":{"@id":"https:\/\/tenbizt.com\/en\/#organization"},"alternateName":"nonhyeon-ilbo","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tenbizt.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ko-KR"},{"@type":"Organization","@id":"https:\/\/tenbizt.com\/en\/#organization","name":"nonhyeon-ilbo","alternateName":"nonhyeon-ilbo","url":"https:\/\/tenbizt.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg","contentUrl":"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg","width":696,"height":696,"caption":"nonhyeon-ilbo"},"image":{"@id":"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3","name":"\uac1c\ubc1c\uae30\ud68d\ud300","url":"https:\/\/tenbizt.com\/en\/news\/author\/fastmaster\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts\/254915"}],"collection":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/comments?post=254915"}],"version-history":[{"count":0,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts\/254915\/revisions"}],"wp:attachment":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/media?parent=254915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/categories?post=254915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/tags?post=254915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}