{"id":252638,"date":"2026-03-24T17:22:32","date_gmt":"2026-03-24T08:22:32","guid":{"rendered":"https:\/\/tenbizt.com\/en\/news\/uncategorized\/2026\/03\/24\/next-big-hit-closer-look-unique\/"},"modified":"2026-04-15T16:31:03","modified_gmt":"2026-04-15T07:31:03","slug":"next-big-hit-closer-look-unique","status":"publish","type":"post","link":"https:\/\/tenbizt.com\/en\/news\/tour\/2026\/03\/24\/next-big-hit-closer-look-unique\/","title":{"rendered":"Is &#8216;\uc774\uc11c\uc9c4\uc758 \ub2ec\ub77c\ub2ec\ub77c&#8217; the Next Big Hit? A Closer Look at Its Unique Texas Adventure"},"content":{"rendered":"<p>Translation result <\/p>\n<div class=\"view_article\">\n<div id=\"article\">\n<div>\n<table cellpadding=\"2\" class=\"news_photo\">\n<tbody>\n<tr>\n<td align=\"center\"><img decoding=\"async\" src=\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/03\/CP-2023-0081\/image-9d2f640a-ee4a-4adc-8eb0-5210f2ebb2e4.jpeg\" width=\"600\" border=\"0\"><\/td>\n<\/tr>\n<tr>\n<td><font color=\"#3522A4\">Lee Seo-jin&#8217;s Dalla Dalla press conference \/ Photo = Paeng Hyun-jun<\/font><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>[Sports Today reporter Song O-jung] Lee Seo-jin\u2019s new series Dalla Dalla sends the actor on a Texas trip tailored to his tastes \u2014 and he\u2019s joined by producer-director Na Young-seok, who plays the show\u2019s intentionally playful \u201cbubbly heroine\u201d role.<\/p>\n<p> On the morning of the 24th, Netflix held a press conference for the new variety show Lee Seo-jin\u2019s Dalla Dalla at CGV Yongsan I\u2019Park Mall. Na Young-seok PD, Kim Ye-seul PD and actor Lee Seo-jin were in attendance.<\/p>\n<p> Lee Seo-jin\u2019s Dalla Dalla (hereafter Dalla Dalla) captures an unscripted, plan-free American ramble with Lee and Na. Expectations are high \u2014 Na Young-seok\u2019s team has produced many hits, including 1 Night 2 Days, Three Meals a Day, Alssul Sinjab, and Ppyong Ppyong Earth Arcade.<\/p>\n<p><b>\u25c6From YouTube Content to a Global OTT Platform<\/b><\/p>\n<div>\n<table cellpadding=\"2\" class=\"news_photo\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/03\/CP-2023-0081\/image-7c7d398c-2a83-4c9a-a29d-a5cdd0b1910f.jpeg\" border=\"0\"><\/td>\n<\/tr>\n<tr>\n<td><font color=\"#3522A4\"><\/font><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p> Dalla Dalla follows the YouTube series New York New York. So how did Lee react to moving from YouTube to Netflix? He laughed and said, \u201cWe shot this for YouTube, but now that Netflix is involved, I felt I should do my best. For YouTube, I could take it easy \u2014 but with Netflix, I wanted to step it up.\u201d He admitted the pressure with a chuckle.<\/p>\n<p> The production team felt that pressure as well. Na Young-seok said, \u201cI\u2019d be lying if I said we weren\u2019t nervous. This started as a small project we\u2019d film for YouTube whenever Lee had time, but Netflix\u2019s involvement raised the stakes. We were curious how Lee\u2019s travel content would land on Netflix. It was a lot of pressure, but we still enjoyed shooting it.\u201d<\/p>\n<p> Shifting from YouTube to an OTT platform also changed how they filmed. Producer Kim Ye-seul explained, \u201cThe series was usually shot on phones with simple setups, and we worried about telling Netflix that. But Netflix even provided high-end phones to boost quality \u2014 it really emphasized that we were on a global OTT platform.\u201d (laughs)<\/p>\n<p><b>\u25c6A Trip Planned By and For Lee Seo-jin<\/b><\/p>\n<div>\n<table cellpadding=\"2\" class=\"news_photo\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/03\/CP-2023-0081\/image-9d534802-5359-4b9c-95de-5cb36dfa4a82.jpeg\" border=\"0\"><\/td>\n<\/tr>\n<tr>\n<td><font color=\"#3522A4\"><\/font><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p> This Texas trip wasn\u2019t dreamed up by producers \u2014 it was Lee\u2019s. He filled the itinerary with his favorites, acted as guide, and was the traveler at the center of it all.<\/p>\n<p> Kim Ye-seul, who joined Lee on his first trip to Texas, said, \u201cAs a PD, this was my first time following rather than leading a travel show. It felt unfamiliar, but it let me see many new sides of him. He can seem tough on the outside but soft inside \u2014 and I realized Texas is a lovely place.\u201d<\/p>\n<p> Na Young-seok added, \u201cEvery time I go to the U.S., I think there\u2019s no better guide than him. I was happy to follow his lead again this time.\u201d<\/p>\n<p> The team had some initial nerves about leaving the plans to Lee, but Kim said that actually made the trip more special: \u201cAt first we wondered if it was okay to lean on him so much, but it turned into a chance to really experience his tastes. It wasn\u2019t just a simple trip \u2014 it became a way to get to know Lee, and I hope that comes through on screen.\u201d<\/p>\n<p> Why Texas? Lee revealed he even considers the state as a retirement option. \u201cSome people know, but Texas has been a trend in the U.S. lately. I started visiting more often and found the weather and lifestyle really appealing. I\u2019ve long thought I might retire somewhere like this,\u201d he said.<\/p>\n<p><b>\u25c6Chemistry Between Lee Seo-jin and His Close Friends<\/b><\/p>\n<div>\n<table cellpadding=\"2\" class=\"news_photo\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/03\/CP-2023-0081\/image-3fdef639-3a21-4d29-b6cc-3c56ee44c457.jpeg\" border=\"0\"><\/td>\n<\/tr>\n<tr>\n<td><font color=\"#3522A4\"><\/font><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p> Because each stop reflected Lee\u2019s lifestyle and preferences, the show goes beyond a typical travelogue and gives viewers a deeper sense of who he is. Na Young-seok described \u201cGuide Lee\u201d as a classic tsundere \u2014 grumpy on the surface, warm underneath. \u201cWe\u2019d insist on visiting certain spots and he\u2019d grumble, \u2018Why go there?\u2019 (laughs) \u2014 but he\u2019d still bring us. He drove, explained things, and quietly took care of us. He\u2019s a grumbly yet warm guy, so the tsundere label fits.\u201d<\/p>\n<p> Another highlight is the easy chemistry between Lee and his longtime friend Na. Kim likened their dynamic to a rom-com: \u201cWatching the edits, their back-and-forth felt like a romantic comedy \u2014 the bubbly heroine and cynical male lead. It\u2019s the kind of chemistry that only comes from years together, and it made the editing process a joy.\u201d<\/p>\n<p> Na Young-seok, who\u2019s known Lee for 15 years, said Lee was the same as ever on this trip. \u201cHe grumbles the way he always does, but he leads warmly. Even when he protests, he finds what we want. There was some aggressive shopping (laughs), but it was all part of the fun. We\u2019d tease him to make him pull awkward faces \u2014 it was hilarious, and the time flew by.\u201d<\/p>\n<p> Kim said she found herself completely absorbed by Lee\u2019s vibe on this trip. \u201cBefore, I wasn\u2019t as influenced, but this time I fell for his lifestyle.\u201d<\/p>\n<p> This season also puts Na Young-seok in a dual role as director and on-screen participant. Na admitted he felt a little embarrassed watching the cuts. \u201cThe concept was to follow a close friend on a trip. In the past I didn\u2019t appear much because I was directing, but with a junior PD at the helm, I ended up on camera a lot \u2014 and I felt a bit self-conscious. My aim was to show our chemistry raw and unfiltered, but I probably showed up more than intended. I\u2019m half-director, half-cast, and it felt a little awkward,\u201d he laughed.<\/p>\n<p> He also confessed he enjoyed seeing Lee thrown off-balance. \u201cBecause it\u2019s Texas, we did stuff like going to a shooting range \u2014 I had this urge to embarrass him a bit,\u201d he joked, teasing the playful banter viewers can expect.<\/p>\n<p> Meanwhile, Lee Seo-jin\u2019s Dalla Dalla premieres on Netflix today (the 24th) at 5 PM.<\/p>\n<p> [Sports Today reporter Song O-jung <span><font color=\"blue\">ent@stoo.com<\/font><\/span>]<br \/>\u300cThe closest, most FunFun news \u24d2 Sports Today\u300d   <\/p>\n<div class=\"byeline\"><\/div>\n<\/div>\n<p><!-- view_related --><!-- view_related\/\/ --><!-- \ubc14\uc774\ub77c\uc778 \ud558\ub2e8 2\uc904 \ud558\uc774\ub77c\uc774\ud2b8 --><!-- \ubc14\uc774\ub77c\uc778 \ud558\ub2e8 \ud558\uc774\ub77c\uc774\ud2b8 --><!-- next_article\/\/ --><\/p>\n<table width=\"100%\">\n<tbody>\n<tr>\n<td width=\"50%\"><\/td>\n<td align=\"right\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Lee Seo-jin embarks on a Texas adventure in the Netflix show &#8216;Dala Dala,&#8217; showcasing his unique tastes alongside producer Na Young-seok.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_thumbnail_url":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/03\/CP-2023-0081\/image-9d2f640a-ee4a-4adc-8eb0-5210f2ebb2e4.jpeg","footnotes":""},"categories":[278096],"tags":[],"class_list":["post-252638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tour"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Is &#039;\uc774\uc11c\uc9c4\uc758 \ub2ec\ub77c\ub2ec\ub77c&#039; the Next Big Hit? 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