{"id":245841,"date":"2026-02-10T22:08:10","date_gmt":"2026-02-10T13:08:10","guid":{"rendered":"https:\/\/tenbizt.com\/en\/news\/uncategorized\/2026\/02\/10\/75-new-car-buyers-asia-considering-2\/"},"modified":"2026-04-15T15:59:54","modified_gmt":"2026-04-15T06:59:54","slug":"75-new-car-buyers-asia-considering-2","status":"publish","type":"post","link":"https:\/\/tenbizt.com\/en\/news\/mobility\/2026\/02\/10\/75-new-car-buyers-asia-considering-2\/","title":{"rendered":"Why 75% of New Car Buyers in Asia Are Considering Electric Vehicles in 2026"},"content":{"rendered":"<figure><img decoding=\"async\" src=\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2023-0067\/image-065ad08a-07a9-414e-9066-31807f5c59be.png\" alt=\"&nbsp;  Source: Chabot Mobility  2026 Electric Vehicle and Full Self-Driving Consumer Perception Survey Results\" \/><figcaption>&nbsp;  Source: Chabot Mobility  2026 Electric Vehicle and Full Self-Driving Consumer Perception Survey Results<\/figcaption><\/figure>\n<p>A recent survey reveals that over 70% of potential new car buyers this year are open to purchasing electric vehicles (EVs).<\/p>\n<p>On March 10th, mobility concierge platform Chabot Mobility released findings from a survey of 450 prospective new car buyers, showing that 75.1% of respondents view EV purchases favorably.<\/p>\n<p>Breaking down the numbers, 41.9% consider EVs as a viable option, 18.4% are actively exploring EV purchases, and 9.4% have already decided on an EV. Only 30.3% of respondents ruled out EVs entirely.<\/p>\n<p>The survey found that 100% of respondents in their 20s and 85.4% of those in their 30s expressed interest in EVs. However, interest waned among older age groups, particularly those 50 and above.<\/p>\n<p>Economic factors emerged as the primary driver for EV consideration. A substantial 62.5% of respondents cited lower charging costs compared to fuel expenses as a key factor. Government subsidies (41.3%) and tax incentives (32.7%) also played significant roles in consumer decision-making.<\/p>\n<p>Regarding the influx of Chinese EV brands into the U.S. market, 38.6% of respondents expressed interest but noted lingering trust issues. Interestingly, 19.1% acknowledged these brands&#8217; strong value proposition, indicating their growing competitiveness in the price-performance arena.<\/p>\n<p>When asked about willingness to pay extra for advanced autonomous driving features like Full Self-Driving (FSD), 23.5% of respondents were not willing to pay any premium. However, the majority showed some interest in these features at various price points: 20.6% would consider paying up to 3 million KRW (2,250 USD), 19.9% were open to a 3-5 million KRW (2,250-3,750 USD) range, and 19.5% would entertain costs between 5 and 10 million KRW (3,750-7,500 USD). In total, 76.5% of respondents indicated some willingness to invest in autonomous driving technology.<\/p>\n<p>A Chabot Mobility spokesperson commented, &#8220;This survey underscores the rapid transition of EVs from a niche market to a mainstream choice. While Chinese EV brands are gaining traction due to competitive pricing, their long-term success in the U.S. market will hinge on building trust in quality, after-sales service, and safety standards.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Over 75% of prospective car buyers are positively considering electric vehicles, with 41.9% open to exploring options.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_thumbnail_url":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2023-0067\/image-065ad08a-07a9-414e-9066-31807f5c59be.png","footnotes":""},"categories":[278099],"tags":[],"class_list":["post-245841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobility"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why 75% of 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