{"id":244136,"date":"2026-02-10T19:04:26","date_gmt":"2026-02-10T10:04:26","guid":{"rendered":"https:\/\/tenbizt.com\/en\/news\/uncategorized\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/"},"modified":"2026-04-15T15:52:40","modified_gmt":"2026-04-15T06:52:40","slug":"hera-s-new-uv-protectors-uv","status":"publish","type":"post","link":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/","title":{"rendered":"Hera&#8217;s New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine"},"content":{"rendered":"<p><strong> Hera, Amorepacific&#8217;s contemporary Seoul beauty brand, has expanded its sun care portfolio with new tone-up colors and enhanced protection against photo-aging and thermal aging, addressing customer needs. <\/strong><\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg\" alt=\"&nbsp;AmorePacific\" \/><figcaption>&nbsp;AmorePacific<\/figcaption><\/figure>\n<p> As a leader in UV protection, Hera is setting new standards in sun care with its expanded UV protector line. <\/p>\n<p> The brand has incorporated its cutting-edge UV-R PRO\u2122 technology into this expansion. This advanced formula effectively combats UVA-induced oxidative stress, helping maintain clearer, more resilient skin. <\/p>\n<p> Hera&#8217;s &#8216;UV Protector Tone-Up&#8217; boasts Amorepacific&#8217;s first-ever photoaging defense index of 70+. The brand has bolstered its lineup by integrating UV-R PRO\u2122 technology into new products like UV Protector Tone-Up Lavender and UV Protector CC Natural. <\/p>\n<p> The new &#8216;UV Protector Tone-Up Lavender&#8217; is a game-changer, simultaneously correcting yellow and red undertones for a flawless complexion. Its subtle lavender hue blends seamlessly, offering a noticeable yet natural tone-up effect for a polished, translucent look. <\/p>\n<p> The &#8216;UV Protector CC&#8217; is your secret weapon for that &#8220;I woke up like this&#8221; glow. Its lightweight formula can be worn alone or as a makeup base, giving you a naturally radiant, even-toned complexion. <\/p>\n<p> Hera has also leveled up its &#8216;UV Protector Fresh&#8217;. This multitasking marvel not only shields against UV rays but also protects from urban aggressors like blue light. It&#8217;s infused with rose protein to combat heat-induced aging, keeping your skin youthful and fresh. <\/p>\n<p> With this comprehensive sun care lineup, Hera is cementing its position in the UV protection market. The brand is tackling both photo-aging from UV exposure and thermal aging, focusing on enhancing your skin&#8217;s natural radiance while providing powerful anti-aging benefits. <\/p>\n<p> Through these innovative launches, Hera aims to solidify its status as a go-to premium sun care brand. <\/p>\n<p> Hwang Hyo-joo, Global Economic Reporter, hyojuh@g-enews.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hera expands its UV protector line with UV-R PRO\u2122 technology, setting new standards in sun care for healthier skin.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_thumbnail_url":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg","footnotes":""},"categories":[278094],"tags":[],"class_list":["post-244136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hera&#039;s New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine<\/title>\n<meta name=\"description\" content=\"Hera expands its UV protector line with UV-R PRO\u2122 technology, setting new standards in sun care for healthier skin.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hera&#039;s New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine\" \/>\n<meta property=\"og:description\" content=\"Hera expands its UV protector line with UV-R PRO\u2122 technology, setting new standards in sun care for healthier skin.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/\" \/>\n<meta property=\"og:site_name\" content=\"nonhyeon-ilbo\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-10T10:04:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-15T06:52:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenbizt.com\/en\/wp-content\/uploads\/2026\/02\/CP-2025-0051-35020875_thumb.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1282\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\uac1c\ubc1c\uae30\ud68d\ud300\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/\"},\"author\":{\"name\":\"\uac1c\ubc1c\uae30\ud68d\ud300\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3\"},\"headline\":\"Hera&#8217;s New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine\",\"datePublished\":\"2026-02-10T10:04:26+00:00\",\"dateModified\":\"2026-04-15T06:52:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/\"},\"wordCount\":307,\"publisher\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg\",\"articleSection\":[\"Beauty\"],\"inLanguage\":\"ko-KR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/\",\"url\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/\",\"name\":\"Hera's New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine\",\"isPartOf\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg\",\"datePublished\":\"2026-02-10T10:04:26+00:00\",\"dateModified\":\"2026-04-15T06:52:40+00:00\",\"description\":\"Hera expands its UV protector line with UV-R PRO\u2122 technology, setting new standards in sun care for healthier skin.\",\"breadcrumb\":{\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#breadcrumb\"},\"inLanguage\":\"ko-KR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#primaryimage\",\"url\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg\",\"contentUrl\":\"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\ud648\",\"item\":\"https:\/\/tenbizt.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Beauty\",\"item\":\"https:\/\/tenbizt.com\/en\/news\/category\/beauty\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Hera&#8217;s New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tenbizt.com\/en\/#website\",\"url\":\"https:\/\/tenbizt.com\/en\/\",\"name\":\"nonhyeon-ilbo\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\"},\"alternateName\":\"nonhyeon-ilbo\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tenbizt.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ko-KR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tenbizt.com\/en\/#organization\",\"name\":\"nonhyeon-ilbo\",\"alternateName\":\"nonhyeon-ilbo\",\"url\":\"https:\/\/tenbizt.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg\",\"contentUrl\":\"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg\",\"width\":696,\"height\":696,\"caption\":\"nonhyeon-ilbo\"},\"image\":{\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3\",\"name\":\"\uac1c\ubc1c\uae30\ud68d\ud300\",\"url\":\"https:\/\/tenbizt.com\/en\/news\/author\/fastmaster\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hera's New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine","description":"Hera expands its UV protector line with UV-R PRO\u2122 technology, setting new standards in sun care for healthier skin.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/","og_locale":"ko_KR","og_type":"article","og_title":"Hera's New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine","og_description":"Hera expands its UV protector line with UV-R PRO\u2122 technology, setting new standards in sun care for healthier skin.","og_url":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/","og_site_name":"nonhyeon-ilbo","article_published_time":"2026-02-10T10:04:26+00:00","article_modified_time":"2026-04-15T06:52:40+00:00","og_image":[{"width":1282,"height":800,"url":"https:\/\/tenbizt.com\/en\/wp-content\/uploads\/2026\/02\/CP-2025-0051-35020875_thumb.jpg","type":"image\/jpeg"}],"author":"\uac1c\ubc1c\uae30\ud68d\ud300","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#article","isPartOf":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/"},"author":{"name":"\uac1c\ubc1c\uae30\ud68d\ud300","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3"},"headline":"Hera&#8217;s New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine","datePublished":"2026-02-10T10:04:26+00:00","dateModified":"2026-04-15T06:52:40+00:00","mainEntityOfPage":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/"},"wordCount":307,"publisher":{"@id":"https:\/\/tenbizt.com\/en\/#organization"},"image":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#primaryimage"},"thumbnailUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg","articleSection":["Beauty"],"inLanguage":"ko-KR"},{"@type":"WebPage","@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/","url":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/","name":"Hera's New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine","isPartOf":{"@id":"https:\/\/tenbizt.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#primaryimage"},"image":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#primaryimage"},"thumbnailUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg","datePublished":"2026-02-10T10:04:26+00:00","dateModified":"2026-04-15T06:52:40+00:00","description":"Hera expands its UV protector line with UV-R PRO\u2122 technology, setting new standards in sun care for healthier skin.","breadcrumb":{"@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#breadcrumb"},"inLanguage":"ko-KR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/"]}]},{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#primaryimage","url":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg","contentUrl":"https:\/\/contents-cdn.viewus.co.kr\/image\/2026\/02\/CP-2025-0051\/image-54403255-15a3-4062-adc2-3ed4c2fbe4bd.jpeg"},{"@type":"BreadcrumbList","@id":"https:\/\/tenbizt.com\/en\/news\/beauty\/2026\/02\/10\/hera-s-new-uv-protectors-uv\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\ud648","item":"https:\/\/tenbizt.com\/en\/"},{"@type":"ListItem","position":2,"name":"Beauty","item":"https:\/\/tenbizt.com\/en\/news\/category\/beauty\/"},{"@type":"ListItem","position":3,"name":"Hera&#8217;s New UV Protectors: How UV-R PRO\u2122 Technology Transforms Your Skincare Routine"}]},{"@type":"WebSite","@id":"https:\/\/tenbizt.com\/en\/#website","url":"https:\/\/tenbizt.com\/en\/","name":"nonhyeon-ilbo","description":"","publisher":{"@id":"https:\/\/tenbizt.com\/en\/#organization"},"alternateName":"nonhyeon-ilbo","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tenbizt.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ko-KR"},{"@type":"Organization","@id":"https:\/\/tenbizt.com\/en\/#organization","name":"nonhyeon-ilbo","alternateName":"nonhyeon-ilbo","url":"https:\/\/tenbizt.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg","contentUrl":"https:\/\/cdn.tenbizt.com\/tenbizt\/2026\/02\/05114330\/mvp-org-logo-696x696-1.jpg","width":696,"height":696,"caption":"nonhyeon-ilbo"},"image":{"@id":"https:\/\/tenbizt.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/tenbizt.com\/en\/#\/schema\/person\/b2265094fd34d8bb5cfbaf6040fa17d3","name":"\uac1c\ubc1c\uae30\ud68d\ud300","url":"https:\/\/tenbizt.com\/en\/news\/author\/fastmaster\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts\/244136"}],"collection":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/comments?post=244136"}],"version-history":[{"count":0,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/posts\/244136\/revisions"}],"wp:attachment":[{"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/media?parent=244136"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/categories?post=244136"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tenbizt.com\/en\/wp-json\/wp\/v2\/tags?post=244136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}